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Statistically Significant: Search Engine Optimization
I’m working on a presentation for PGi’s annual sales meeting. It mostly full of big beautiful visuals from our website and advertising. But, I wanted to add some substance to the style. So I started...
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Statistically Significant: Social Media
This is another installment of “Statistically Significant”. These posts focus on key stats that every marketer should know. The last post was about Search Engine Optimization and you can read it...
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My Latest Article for BtoB Magazine
In addition to SingleMindedProposition.com, I also write monthly articles for my friends at BtoB Magazine (btobonline.com). Today they just released my latest article about the limitations of...
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Insights from Google’s B2B Technology Roundtable
In my last post, I wrote all about my experience at the Google cafeteria. Now I guess I have to write about the real reason I visited the Google office — to attend a B2B Technology Roundtable. It was...
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Straight from the horse’s mouth: The everlasting importance of focus groups
__ Today you can do a quantitative survey very easily. You don’t have to do them by mail or phone anymore. It’s all online. You can easily get thousands of respondents and deliver a statistically...
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Heading to the Interactivity Digital Conference
Today I’m heading down to the Interactivity Digital Conference in Miami. Topics for the conference include SEO, PPC, content marketing, analytics, email marketing and social media. Speakers include...
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Recap of the Interactivity Digital Conference
I spent a few days this week attending the Interactivity Digital Conference in South Beach. It was an interesting conference focused on a range of digital issues including SEO, content, social,...
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Digital Disruption and Fried Chicken
__ My friends at Forrester Research invited me to a dinner last Tuesday night featuring James McQuivey, Ph.D., the author of the book Digital Disruption. The event was held at Southern Art restaurant...
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Writing as Another Muscle You Develop - An Example Routine
Reblogged from 10,000 Startup Hours - David Cummings: One of the more popular questions I get is "How do you write a blog post everyday?" I think the "why" question is more interesting, but the "how"...
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Recap of the Interactivity Digital Conference
I spent a few days this week attending the Interactivity Digital Conference in South Beach. It was an interesting conference focused on a range of digital issues including SEO, content, social,...
View ArticleTop 10 Podcast Episodes of 2017
People who know me know that I listen to a lot of podcasts. That’s usually how I pass the time driving to and from work or on long road trips. It’s amazing to me how many good podcasts are out there...
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